Target Deal Days returns in July to compete with Amazon Prime Day



Following the announcement that Amazon Prime Day will take place on July 12 and 13, other major retailers are no doubt preparing for competing sales. Target is the first major retailer to reveal its anti-Prime Day sale. Just like last year, the sale is called Target Deal Days and will take place during Prime Day. To get ahead of the competition, Target’s sale will start a day before Prime Day on July 11. It will continue until July 13, and you can expect deals on just about every product category you can think of.

Target Deal Days is technically an online-only event, but you can purchase items for in-store pickup and get same-day delivery for select products. Target Circle members with a Target RedCard will get an additional 5% off every item they purchase.

Target unveiled deep discounts but did not announce any specific offers. Here is a list of what to expect:

  • Save up to $70 on Apple products
  • Cutting-edge technology and headphones up to 50% off
  • Toys up to 50% off
  • Home Goods up to 30% off
  • Clothing and accessories up to 50% off
  • Kitchen appliances up to 40% off

While video games aren’t explicitly mentioned here, it’s almost guaranteed that Target will have game deals for Nintendo Switch, PS5, and Xbox Series X|S. Last year, Target offered some of the same games and accessories deals we’ve seen at other retailers, so we expect to see similar discounts this year.

For example, Target had selected Nintendo Switch exclusives discounted at $40 as well as deep discounts on recently released third-party hits. We’ve also seen deep discounts on some popular tech items like Apple AirPods Pro and Apple Watch.

You won’t have to wait long to start enjoying Prime Day promotions. Amazon is giving away over 30 free PC games to Prime members starting next week. Amazon’s Luna Controller is also getting a deep discount starting next week.

The products discussed here were independently chosen by our editors. GameSpot may get a share of the revenue if you purchase something featured on our site.

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